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Free Room Letter
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Ian Gourlay:
Ok most of you know about it.
I got this on as a Free Statergy from Sombody Meyer, following up a posting on this site.
This is one where you do Free room if They have another room cleaned
He said I could use it as long as I change words.
Suggests sending to exsisting customers.
Has anyone tried this type of statergy to new customers.
As I know some of you already use this letter.
In the Book How to Out Sell Comp etc.
It says letters pull more leads , jobs than leaflets.
If you were using this letter as a leaflet drop would you put it in an envelope?
Discuss.
Has anyone bought Meyers complete Marketing Statergies, as price looks good.
I also now understand how bait and switch worked,
I wont say works.
squeaky:
I already put it on a postcard,It works for me but don't expect an immediate response,I find it takes a month or so for a response (try putting 'keep this card for the free offer') as they tend to stick it on the fridge door rather than throw it away.
mark ::)
Mark Betts:
Ian
Yes I use it, great success but I have adapted it for my client base.
I tried it in envelope as is so to speak and dropped round local houses, ZILCH!!!!!
Used it on my existing customers - GOOD RESULT-
Mark
Ian Gourlay:
Think I will try it without envelope,
Once snow haS GONE.
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