[Shaun_Ashmore]

No way far too expensive, I think the advert in the YP is as good as it gets and also swapping adverts in trade mags would be good then they can build up relationships with trades that do the selling for them.

Shaun

[daysdeepclean]

So how many members does the NCCA have and what does it spend the money it gets from its members on? If it can't afford to do some type of "Big" advertising to get out there and teach the public, what use is it?

Perhaps a short introduction on our leaflets explaining why they should use a NCCA member would help "Them" out as well as yourself.... at a price of course!

[Joe H]

Of course - the only way to change things is to get involved.

Do I see any hands going up?

[daysdeepclean]

I'm slowly putting my hand up Joe, if there's one thing I've learned since starting my business, it's to look before you leap! There's good arguments for both sides to be honest and as Derek has said, would the money not be better spent on marketting? I know you can use NCCA for marketting, but which one's better.... (Cue Derek....)

[Roy Edwards]

The NCCA outsource the website construction, maintenance etc. etc. to a specialist service provider (as do most companies and organisations).  They make a charge for adding the members link, so the association passes on this charge to the member concerned after adding a small amount to cover their own administration etc.  Remember that this charge is a one off so you wont have to renew it next year, or the year after, or the year after that........

Safe and happy cleaning
Ken

It may be a one off charge but at 75 pounds to have a weblink  added
Thought they are only adding website not building one

[derek west]

sorry watching liverpool thrash that poxy spanish club with that rubbish striker called kacky poo poo in the side.
derek

[derek west]

don't ask, losing the plot, meant raul.
anyway one word
spanked

derek

[derek west]

i wish.
misses is in hospy so can't drink. i can be quite a responsible father when i need to be.
derek

[clinton]

Ah yes forgot mate you caint when you have your kids too

Hope things are ok mate il rong you next few days

Hope you know them viking larger profits will be down thres thousands of jobs on the line

[derek west]

yeah but maccies burger king and kfc are taking on due to the fact that i  can't be assed to cook when the misses aint here.
derek

[derek west]

clinton
now i'm just fat. yum

back to the thread

i honestly think if the NCCA went mainstream they could treble there membership. i personally think there sitting on a gold mine but are to set in there ways to take a gamble and push forward. (no offence paul)

lets face it, if we were sitting watching corrie and an advert came on....

"if your CC is not NCCA registered then think again" and then all the problems they might have with a cowboy cleaner plus a bit about rug doctors being abismal blah blah blah.

how many of us would join then. i know i would straight away, plus all the referals we'd get with people logging on to the website. not only would i join but i'd pay a lot more to join.

maybe the NCCA could run the idea to there existing members and ask them if there willing to pay more for a big ad campaign,
yeah tv adverts would be a big gamble but a gamble in the right direction, and if they don't take that gamble then they won't be around for much longer. just cos theyve been around for years doesn't mean they can go under all of a sudden, take woolies as an example.

with the right approach and the right PR they could move mountains and triple (if not more) there membership.
just my thoughts but then, what do i know.
derek

[daysdeepclean]

You've hit the nail right on the head Derek, I would join as soon as I phisically could..... And I'd be happy to pay more!

We are all business people on here and most of us have learned that to make the next step up, you have to come out of your comfort zone into the world of the unknown... If they don't, someone else could easily set up a governing body as such, plough loads of money into it and and advertise in the middle of Corrie, then watch carpet cleaners break their necks trying to join.

I'm sure you'd get the backing of the more seasoned Carpet Cleaners to head it up.

If I had the capital I'd do it myself

[derek west]

can i just point out that i don't watch corrie, i watch manly programmes and eat spuds for my tea, but for advertising purposes corrie would be good.
derek

[murky]

My thoughts are it will cost me 2 grand for 2 entries in 2 Thompsons in 2 areas but if I just go into the NCCA ad box's that will probably get me better quality work as its a fairly recognised organisation and it would be cheaper too.

I'm sold already.

Murky

[derek west]

god i'm bored so heres what i'd do...

1) call a meeting for members.
2) inform all members of price rises and justification with mainstream adds and a promise of more referals.
3) contact all possible members and past members with a promotional discount to join again pointing out whats going to happen.
4) total revamp of the website to make it more cutomer friendly and to make finding a cc in your area easier.
5) find a famous face to promote the new ideas, if alltec can have anthea then why not the NCCA, she's not up to much so she'll be cheap
6) sort out mainstream advertising, the revenue from new members will cover it, trust me we'll join
7) organise spin off pr work from the adds with our famous face so there on daytime chat shows like loose women etc...
don't reap the rewards, plough them back in
9) sit back and watch the member tally stack up. also watch the forums for none stop positive feed back.
10) send derek a big fat cheque for being so great.
11) go to maccies for a egg and bacon mcmuffin breakfast with a latte.

well i'm deffo gonna do step 11

derek

[daysdeepclean]

Step 5: That 2@ from Cilit Band or Kim and Aggy would be good....

Step 11: Ohhh yesss!

[craigp]

WHY is the price going up when members is going up, err dont more sales mean more revenue?!

Also "price increases due to inflation" aint that come to a grinding holt?!

I am a member and yes if you sell it its good selling point BUT membership fee is too high and to much time and money spent doing nothing that helps me.

I mean who cares about discount on polo shirts? or discount opn web design? we all got are own suppliers dont what theirs (or their mates probally)

sorry but the fee going up year on year annoys me.

on a seperate note just found this: http://www.howardpartridge.com/softserveproducts.html

never seen it on here or anywhere before, cant see a price though

[Jim_77]

The problem is Derek, most folks would just skip straight to step 11.  Precisely why the NCCA is not spearheading the CC industry in the UK at present.

Summed up in one word... Apathy.

[derek west]

jim
didn't expect anyone to take notice, i was just bored as the wife was in hospital and i was waiting for my arm to stop aching  so thought i'd write a piece on what i thought should be done with the NCCA.

isn't apathy what you walk uppy to get the the front doory?
derek

[Shaun_Ashmore]

An evil thought is

The trainers who keep training and providing new pas marks are making a killing as they keep themselves in work!

I once gave a couple of ideas to grow the Association but they were poopooed 1 being a mass exam to those who have been in the trade for over 5 years, no training (unless they wanted it) but to hire a big hall and have may be 30-40 even 50 at a time taking the exam aiming to swell numbers but this would do them out of a job as most wouldn't want training.

I do take it that trainers do get paid?if they don't I am way off.

Shaun